We check the phone on average 150 times a day. We turn in on within 15 minutes of waking up in the morning. While we are in a store, we turn to our smartphone to get suggestions, compare prices and decide what - and where - to buy.
Is this affecting your business strategy? Mobile commerce already makes up 34% of all e-commerce transactions around the world, and it is destined to disrupt the retail industry. How are you going to keep up?